Brand & Communications Case Studies
The thinking.
The work.
The difference.
Selected client work and the decisions behind it. Each case study explores the challenge, the insight and how the strategy came to life.
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Christophi Jewellery
Helping a boutique jewellery brand’s digital presence reflect the individuality and quality of its pieces.
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Helpdesk
Clarifying the pitch, defining two audiences and securing an earned EDGE cover and four-page main story.
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Ajyal Launch
Coordinating a national education platform launch across government PR teams, press announcements, television, school visits and social media.
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Dr. Ibrahim Abduljawad
Defining audience fit, explaining specialist chiropractic care and developing a clearer brand direction.
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Subhan
Modernising Islamic essentials through contemporary prayer apparel, mats and a considered brand experience.
In development · launching soon
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BD Impact
Creating departmental characters and a monthly impact scoreboard to build shared identity, recognise meaningful contributions and encourage initiative.
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